Interviews

The Word-of-Mouth Magic Behind Breakout Hits Like Balatro

LocalThunk says the streamer Dan Gheesling changed everything for Balatro. I asked Gheesling for his POV.

Jul 18 •

How to Get YouTubers to Play Your Game

How a dev netted 6,000 Steam wishlists with an unusually clean cold email

Jul 11 •

Interview: Panic's Decade-Long Journey to Build a Handheld

Greg Maletic on how COVID nearly killed the Playdate (and Untitled Goose Game saved it).

Jun 27 •

How Much Game Can You Fit in 2.7 Inches?

Conversations with artists pushing the limits of the world's tiniest games console

Jun 13 •

Gaming’s Great Downsizing and the Garage-Band Game Economy

Brendan Keogh explains the post-2008 collapse of the Australian games industry and how it might prefigure changes coming for the rest of the world

May 23 •

How to Get Your First 1,000 Players: White Knuckle Edition

And a very useful trick to level up your Discord onboarding

May 16 •

The Idle Joys of Games You Don't Play

A Q&A with the creator of a clever idle game about patience and distraction

Apr 25 •

The Surprisingly Solarpunk Life of the Game Dev Behind "Spilled!"

How a 25-year-old Dutch game developer reclaimed her childhood

Apr 4 •

A Theory of the MMO

"The dream of having an alternate holodeck world you step into is too damn big for us to walk away from. People are going to keep trying."

Mar 21 •

What Can AAA Games Marketers Learn From Indies?

Tips from the creator of some of indie gaming's greatest trailers

Mar 7 •

On that super-viral "my indie game for 15 seconds" tweet

The many reasons a game dev's post went viral

Feb 14 •

Hyper Light Breaker's Michael Clark: "We want our true believers to feel their faith in us is rewarded."

An interview with Heart Machine

Jan 31 •

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