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Essays

How to Get YouTubers to Play Your Game
How a dev netted 6,000 Steam wishlists with an unusually clean cold email
 • 
Ryan K. Rigney
Writers Should Ask for More
Steven Levy thinks writers have to choose between going it alone or working for a legacy publication. But new and better models are emerging.
 • 
Ryan K. Rigney
10
The Kids Don't Care About Graphics
But the new PAW Patrol game does look sick on my RTX 5080
 • 
Ryan K. Rigney
12
Nintendo and the Last Hardware Exclusives
A few thoughts inspired by the launch of the Switch 2
 • 
Ryan K. Rigney
3
Valve's 30% Platform Tax is Bad for Small Developers
It's time to follow Epic's lead by offering 0% fees on each dev's first $1 million.
 • 
Ryan K. Rigney
15
GTA 6, Black Mirror, and the Platonic Ideal of the Video Game
What could games ultimately become? Rockstar Games and Black Mirror creator Charlie Brooker offer diverging visions.
 • 
Ryan K. Rigney
1
The Steam Reviews for "Blue Prince" Are Hilarious
"Now on 100+ hours of play... I still have a lot of mixed feelings about the game, and it has some weird game design decisions..."
 • 
Ryan K. Rigney
8
The Games Industry is Deprofessionalizing
The fragmentation of a creative form and its institutions
 • 
Ryan K. Rigney
18
A Divisive Question
Is AI tech getting exponentially better? And if so, what does that mean for the games industry?
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Ryan K. Rigney
16
Is Making A Great Game All That Matters?
My theory: A 7/10 game can't be helped. A 9/10 game can't be stopped.
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Ryan K. Rigney
9
Games Marketers Are In Crisis Mode
The world's biggest games publishers no longer know how to reliably sell games
 • 
Ryan K. Rigney
16
Memes are a form of file compression
And not all information is compatible with our operating systems
 • 
Ryan K. Rigney
3
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